Not only sporting aces get their money’s worth. Sölden and Ötztal also seem predestined for culture highlights and interesting destinations. Where else can you find such a bundled variety of possibilities? Ranging from the new 007 ELEMENTS exhibition and traditional crafts to the habitat of the glacier mummy Ötzi. Further exciting holiday program attractions can be found – e.g. the provincial capital of Innsbruck or South Tyrol - in the immediate vicinity. The lesson is clear: you better extend your holidays!